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Sub-Zero and Wolf launches experiential Sydney showroom
Sub-Zero and Wolf has launched a new design hub and showroom in Sydney’s Surry Hills designed by Adele Bates.
Showing off the design possibilities of the Sub-Zero and Wolf range, the space is intended to inspire architects and designers, as well as consumers.
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“The location and the building itself were critical to the design of the showroom,” said Sub-Zero and Wolf’s Australian managing director, Andrew Mumford. “Heritage elements were so important to perfectly complement the heritage of the Sub-Zeroand Wolf story. Designer Adele Bates interpreted the brief so effectively, creating an inspirational space for consumers andthe design community that differentiates and highlights the diverse Sub-Zero and Wolf design styles.”
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The showroom is zoned into two distinct spaces. Upon entry, visitors are welcomed into an open-plan retail space housing the extensive range of Sub-Zero and Wolf appliances.
An inconspicuous fluted glass door to the rear of the showroom provides a portal to the demonstration kitchen and dining area. The darker tone of this inviting, functional space creates a soothing, sophisticated atmosphere and marks a distinct shift from the bright retail showroom.
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Brushed brass, timber and mirror give the space an identity more akin to restaurant and bar design. The dining area doubles as a meeting space for the showroom, with a custom designed long dining table and a concealed prep kitchen. The demonstration area is dominated by the extensive form of the kitchen island, overhung by custom rangehoods featuring bespoke brass metalwork.
written by : ArchitectureAU Editorial
9 Mar 2021
published in : architectureau.com
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